Think Big. Act Better.


Meet the team

Oliver Huntsman

Olly has a wealth of direct sales, business development and training experience in the marine, property and other industries. A keen sportsman, he has competed in waterskiing and wakeboarding events at all levels, gaining accolades across two decades.

A dynamic self-starter with experience of building long-lasting B2B relationships, he’s particularly interested in helping businesses streamline their processes and in marketing through straightforward messaging.

Combining his personal passion for the ocean – he’s in the Atlantic most days where you can find him surfing, windsurfing, kitesurfing or fishing – while working with brands in the marine industry and tackling environmental issues, is a perfect fit.

Olly is a qualified surf lifeguard with 25 years’ experience in watersports and safety, and he volunteers at his local lifesaving club. He is based in Bude, North Cornwall where he lives with his partner Gemma and their two young children.

Our team

Find out more about our founders and what made them set up The ab Project

Robin Birdsall
Robin BirdsallFounder
Cory Dickson
Cory DicksonFounder

Hydrate, Branding and Sustainability

Want to find out more?